My Life as a Night Elf Priest: An Anthropological Account of World of Warcraft (Technologies of the Imagination: New Media in Everyday Life)

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"Ever because the creators of the lively tv exhibit South Park grew to become their lovingly sardonic gaze at the hugely multiplayer video game World of Warcraft for a complete episode, WoW's prestige as an icon of electronic tradition has been safe. My lifestyles as an evening Elf Priest digs deep underneath the outside of that icon to discover the wealthy details of the World of Warcraft player's experience."
—Julian Dibbell, Wired

"World of Warcraft is the easiest consultant of an important new expertise, paintings shape, and region of society: the theme-oriented digital global. Bonnie Nardi's pioneering transnational ethnography explores this online game either sensitively and systematically utilizing the equipment of cultural anthropology and aesthetics with extensive own adventure as a guild member, media instructor, and magical quest Elf."

—William Sims Bainbridge, writer of The Warcraft Civilization and editor of Online Worlds
“Nardi skillfully covers all the sizzling button concerns that spring to mind whilst humans consider games like World of Warcraft equivalent to video game habit, sexism, and violence. What supplies this booklet its price are its unforeseen gemstones of infrequent and fantastically distinct study on much less sensationalized themes of curiosity akin to the World of Warcraft participant neighborhood in China, online game modding, the more and more blurred line among play and paintings, and the wealthy and engaging lives of gamers and participant cultures.  Nardi brings World of Warcraft right down to earth for non-players and ties it to social and cultural idea for scholars.  . . . the most sensible ethnography of a unmarried digital global produced so far.”
—Lisa Nakamura, college of Illinois

World of Warcraft speedily grew to become the most well known on-line international video games on the earth, accumulating 11.5 million subscribers—officially making it an internet group of players that had extra population than the country of Ohio and used to be nearly two times as populous as Scotland. it is a vastly multiplayer video game, or mmog in gamer jargon, the place everyone controls a unmarried personality within a digital global, interacting with different people's characters and computer-controlled monsters, quest-givers, and merchants.

In My existence as an evening Elf Priest, Bonnie Nardi, a well known ethnographer who has released broadly on how theories of what we do intersect with how we undertake and use know-how, compiles greater than 3 years of participatory learn in Warcraft play and tradition within the usa and China into this box research of participant habit and job. She introduces us to her study technique and the background, constitution, and tradition of Warcraft; argues for employing job thought and theories of aesthetic event to the examine of gaming and play; and educates us on problems with gender, tradition, and habit as a part of the play adventure. Nardi paints a compelling portrait of what drives on-line players either during this nation and in China, the place she spent a month learning gamers in web cafes.

Bonnie Nardi has given us a clean glance not just at World of Warcraft yet on the box of online game reviews as a complete. one of many first in-depth reports of a video game that has turn into an icon of electronic tradition, My lifestyles as an evening Elf Priest will trap the curiosity of either the gamer and the ethnographer.

Bonnie A. Nardi is an anthropologist by means of education and a professor within the division of Informatics within the Donald Bren institution of data and computing device Sciences on the college of California, Irvine. Her examine concentration is the social implications of electronic applied sciences. She is the writer of A Small subject of Programming: views on finish person Computing and the coauthor of Information Ecologies: utilizing know-how with Heart and Acting with expertise: job conception and interplay Design.

Cover paintings via Jessica Damsky

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